The robots.txt testing tool in Google Webmaster Tools has simply received an update to focus on errors inflicting Google to not crawl pages on your web site, allow you to edit your file, take a look at if URLs are blocked, and allow you to read older versions of your file. Read More
The Internet may well be world in nature, however if your business is local, it makes no sense to think about world reach, once your customers live in your city, or perhaps in your neighbourhood. Read More
While Google denies any direct relationship between Google Plus and content and activity on one hand and SEO rankings on alternative, fairly often smart ranking sites have smart Google Plus and activity. Read More
There are two very common duplicate content issues that all Webmasters should check for. Read More
If you have got a multi-language web site it will be tough to induce high rankings within the individual countries. This text can assist you to optimize your multi-user web site so your websites can get high rankings within the right countries. Read More
Search Engine Watch recently lined AdGooroo’s high twenty list of advertisers in paid mobile search, that found that a number of the most effective marketers in desktop search weren’t ranking nearly in addition in mobile. Walmart and JCPenney, as an example, stratified 2d and fifth in desktop search severally, however solely came in at twentieth and twenty ninth in mobile. Read More
Achieving good result is always a constraint for all advertisers, where Google gives many possible options to analyse and timely update those. At present, Auction insight report is very helpful to analyse your account and check your status that where does you stand now when comparing with your competitors. This shows some of the statics like Impression share and top of page rate compare with those of other advertisers, who are competing for same auction on yours. By analysing all this data you can actually decide that where you are lacking, so that you can make necessary changes. Read More
For over the past year, there has been lots of debate on the war for retail searchers that has broken out between Google and Amazon. Performance marketers have flocked to Google’s new Product Listing Ads (PLA) channel to drive cost-efficient sales and cut back their dependency on Amazon. Read More
Earlier this month, Google released new search algorithm update Penguin 2.1. This update is an extension to Penguin 2.0. This algorithm is aimed at providing better results to user queries making it even more difficult for people who spam its search results or purposely violate Google publisher guidelines to have a better rank on Google search results. Read More
Search Engine Optimization (SEO) is not an easy deal, as soon as there is an update in Google’s Search Analysis Algorithm, SEOs all around the world can easily be seen looking for a way to protect their websites from getting blacklisted on Google’s Search Result. Read More
SEO content writing is a multi-faceted tool in search engine marketing which needs to please both readers and search engines equally. When it comes to garnering more traffic and up scaled ranking, an engaging and SEO optimized content will fit the bill. SEO friendly content is the only way to get noticed by search engines, and helps in making the business preferred one in SERPs – ultimately making your business better equipped to improve its rankings on Google. Read More
Google recently revealed its new search engine algorithm and was named as Hummingbird. As per the search engine chief, Amit Singhal, this has been the first time in past 12 years the search engine algorithm has been changed so immensely. This change is fair enough to make search engine results more precise and more efficient. Read More