“You’ve lost your Search Ads Specialization” Received by Many AdWords Partners

Due to a bug, AdWords Partners received an email stating, “You’ve lost your Search Ads specialization” and they have to prove their expertise to get it back.

The emails sent to AdWords Partners on October, 27th are apparently triggered due to a bug. Steve Seeley, an internet marketer, tweeted with the screen shot of email and notified other AdWords partners by stating, “Not flip out if you got emails like this last night or this morning. It is a bug. Our entire status is blank.”

When observing their performance, AdWords partners got to see scores and spend fields empty.

Gianpaolo Lorusso, an Italy-based digital marketer said most probably it is a global bug, and will affect the US, Italy, Austria, Germany, Spain and Switzerland.

Later a spokesperson of Google told, “Due to a bug, we sent an inaccurate email to a number of agencies about their Partner status. We’re asking them to disregard these notices. We’re working to fix the issue and will let our partners know when it’s resolved.”

On October 30th Google has resolved this issue, and informed the advertisers about the same through the email.

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